This is the edited video of a masterclass in media relations published on the web by kind participation of the client and the participants.
It was not originally produced for public consumption so we are grateful to our partner EndorfinTV for their professional editing of raw footage into a coherent and, we think, useful advisory tool with help from four internationally-minded journalists.
This is a useful insight into how a journalist thinks, what you can do to gain his or her respect and an opportunity to understand their often hard job in bringing information to the community - ‘nothing is really off the record’.
The video was produced by Roger White of Pendry White with the directorial and editing support of Mark Jenner of EndorfinTV. It is part of our growing collaboration with EndorfinTV, producing low cost but professional video infotainment material for the internet and to meet client needs.
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